Customers quickly see significant improvements in the financial performance of campaigns with Marin’s powerful and easy-to-use bidding and optimization tools. The proven platform combines intelligent bidding and forecasting with a simple interface that puts the marketer in control.
Benefits
- Predictive Bidding Maximize campaign goals with accurate bids, adjusting to trends and seasonality.
- Transparency & Control Insight into optimization decisions and control over the levers that impact your business.
- Accurate & Complete Bid based on the entire online and offline consumer interaction.
- Proprietary Optimization Methodology Discover new revenue opportunities with actionable recommendations from Marin Next.
- Long Tail Efficient Discover profitable traffic with predictive bidding on long-tail ads.
- No Burn-In Efficiently scale programs by calculating accurate bids for new keywords quickly.
Features
Goal-Based Setup
Easily configure goals to fit the economics of your business | learn more »
Marin Next
Intelligent recommendations uncover impactful tasks that deliver financial lift | learn more »
Multiple Conversion Events
Optimize to multiple online and offline consumer interactions | learn more »
Bid Override
Easy to use manual bid controls for high-value terms | learn more »
Bid Boost
Efficiently adjust bids in bulk in anticipation of market changes | learn more »
Day-Of-Week Optimizer
Automatically optimize according to performance variance by day of week | learn more »
Excluded Dates
Easily exclude inconsistencies from affecting bidding calculations | learn more »
Forecasting
Efficiently perform complex analysis of how changes will impact volume, cost and profit | learn more »
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