Marin Software Appoints Catriona Fallon Executive Vice President and Chief Financial Officer
San Francisco, CA – July 20, 2015 – Marin Software (NYSE:MRIN), provider of a leading cross-channel performance advertising cloud for advertisers and agencies, today announced that Catriona Fallon has been appointed Executive Vice President and Chief Financial Officer effective July 27. Ms. Fallon joins Marin Software from Cognizant Technology Solutions Corporation, a global, publicly-traded company, where she served as Vice President and Chief of Staff for the CFO.
David Yovanno, CEO of Marin Software, said, “We are thrilled to welcome Catriona to the Marin Software team. She is a well-rounded business executive who has proven financial leadership skills and strategic planning and execution capabilities. Her experience in driving performance and helping much larger companies scale will be invaluable as we look to capitalize on Marin’s strong market position and take our company to the next level in the years ahead.”
Ms. Fallon said, “I’m excited to join the team at Marin Software and to help the company execute on its vision for cross-channel advertising. The company is a leader and innovator in marketing and advertising technology, helping advertisers to automate and scale their global marketing campaigns to drive their revenue. I look forward to helping Marin realize its full potential, and to improving shareholder value.”
Prior to Cognizant, Ms. Fallon spent over four years at Hewlett-Packard in key strategic financial roles, most recently as Vice President Strategy and Financial Planning, Worldwide Marketing with responsibility for managing the financial planning and budgeting process for the global marketing group. While at HP, she also served in leadership positions in Finance, Investor Relations and Strategy and Corporate Development. Previously, Ms. Fallon was a research analyst at Citigroup Investment Research and Piper Jaffray & Company, where she covered enterprise software, media, advertising and publishing companies. In addition, Ms. Fallon previously served as a Consultant at McKinsey & Company and Senior Marketing Manager at Oracle Corporation. She received her bachelor’s degree from UCLA and her MBA from Harvard Business School.