News Archives

Vitrue Partners with 7 Ad Platforms to Create Loop Between Paid and Owned Media InsideFacebook	May 11, 2012
Advertisers Shift Facebook Ad Spend from Display, Toward Social Ads Adotas	May 09, 2012
Facebook Ads Strike Chord With Consumers MediaPost	May 08, 2012
The Morning Download: CIOs Confronting Social Media Wall Street Journal Blog	May 08, 2012
Facebook’s Premium Ad Prices Still Rising Financial Times	May 08, 2012
As Facebook's Social Ads Take Off, Maybe That $100 Billion IPO Isn't So Crazy Forbes	May 08, 2012
Facebook's Premium Ad Prices Still Rising CNN	May 08, 2012
Google Analysts Say Ad Rate Drop Signals Future Growth Investor\'s Business Daily	Apr 13, 2012
Google Proposes Changing Stock Structure to Keep Control Bloomberg	Apr 12, 2012
For Google, All Eyes on 'Costs Per Click' The Wall Street Journal	Apr 09, 2012
When You Search on Your Phone, You Click on More Ads. On Purpose? AllThingsD	Mar 26, 2012
Study: Search Ads Work Way Better on Tablets, Smartphones Forbes	Mar 26, 2012
Marin Software raises $30 million in funding BtoB Online	Feb 14, 2012
BRANDING NEWS: Marin Software secures $30 million funding B2B Marketing	Feb 14, 2012
Online Ad Management Software maker Marin Software Raises $30 Million in Latest Round of Funding IT ProPortal	Feb 15, 2012
Marin Software raises $30M San Francisco Business Times	Feb 13, 2012
The $100 Billion IPO Question: Can Facebook Keep Growing Fast Enough? Forbes	Feb 01, 2012
B2B targeted paid search costs rise 30pc in a year Lakestar Media	Jan 27, 2012
Paid Search Clickthrough Rates Up Year Over Year eMarketer	Jan 23, 2012
Mobile click share increases 12% Travel Daily	Jan 24, 2012
Paid Search Clickthrough Rates Up Year Over Year The Financial	Jan 24, 2012
Surge in mobile paid searches lends urgency to fragmentation issues, say agencies New Media Age	Jan 18, 2012
Marin releases Q4 mobile data Travolution	Jan 20, 2012
Mobile shopping rates soar Equi Media	Jan 17, 2012
Mobile paid search spending surges in 2011 Q4 BtoB Online	Jan 16, 2012
Lodging Interactive Podcast Reveals What's Hot in Social Media & Marketing Hospitality Net	Jan 12, 2012
Four Seasons unveils $18m website Econsultancy	Jan 13, 2012
Marin Finds More Search-Ad Clicks From Mobile Devices Than PCs EContent	Jan 13, 2012
Number of paid search clicks from tablets & smartphones doubled TechJournal	Jan 11, 2012
Search Booms on Mobile DigiDay	Jan 11, 2012
Reports: Mobile Search Impressions Explode, CTRs Beat PC Search Engine Land	Jan 11, 2012
Mobile Shopping Doubled Over 2011 Holiday Season: IBM, Marin Software Search Engine Watch	Jan 11, 2012
Paid Search Strategies for the Holidays Marketing VOX	Dec 12, 2011
iContact to Leverage Marin Software TMCnet	Dec 06, 2011
Marin Software and BoostCTR Partner for Scalable Ad Copy Optimization Search Engine Watch	Dec 06, 2011
Search Geeks, Win all-expense-paid trip to SMX West 2012, San Jose, CA and an Apple iPad Search Engine Journal	Dec 27, 2011
Top 3 reasons PPC ads can be more effective BizReport	Dec 05, 2011
Tasty Thanksgiving 2011 Searches: Deep Fried Turkey, Turducken & Pumpkin Pie Search Engine Watch	Nov 24, 2011
Marin Software Hires First GC, Rashmi Garde Law.com	Nov 22, 2011
Google Stepping Up Efforts To Squash Unofficial Google+ Brand Pages MediaPost	Nov 11, 2011
‘Beginning to look like Christmas’ as online sales rise Internet Retailing	Nov 11, 2011
Cyber Monday Most Profitable Day for Online Retailers MarketingProfs	Nov 09, 2011
Hotels.com adopts Marin Software M&M Global	Nov 04, 2011
Multivariate Testing Vs. Crowdsourcing for Facebook Ads Marketing VOX	Nov 03, 2011
5 Tips for a Successful Holiday e-Marketing Campaign 1to1 Media	Nov 03, 2011
Marketers must shift paid-search ad budgets to tablets, say brands. New Media Age	Oct 21, 2011
Paid Search, Mobile Take Front Seat In Holiday Strategies MediaPost	Oct 21, 2011
Paid search ad click through rates 37% higher on tablets than desktops The Drum	Oct 21, 2011
BenHatton Businesses need to be aware of tablet power TMC.net	Oct 24, 2011
iPad and tablet users click on more search ads than desktop users, study finds InternetRetailing	Oct 19, 2011
Tablet ads provide 37% higher CTR Utalkmarketing	Oct 18, 2011
Tablet owners more receptive than desktop users to PPC ads, study shows Lakestar Media	Oct 19, 2011
SEARCH MARKETING NEWS: Marin Software launches recommendation engine B2B Marketing	Sep 30, 2011
Marin Next launched to recommend future digtal campaigns Travolution	Sep 30, 2011
Managing YouTube Ads with Marin Software Website Magazine	Aug 16, 2011
How Important Is Ad Position? Adotas	Aug 29, 2011
The secrets to success with Facebook Ads iMedia Connection	Sep 02, 2011
Marin Introduces New Recommendation Engine Website Magazine	Sep 26, 2011
Marin Launches Tool To Improve Display Campaigns, Search MediaPost	Sep 26, 2011
Adometry Tools Focus Marketers' Media Spend MediaPost	Sep 28, 2011
Marin Next Makes Advanced PPC Budget & Bidding Recommendations Search Engine Watch	Sep 28, 2011
Marin Integrates YouTube Ad Metrics Into SEM Platform MediaPost	Aug 16, 2011
What’s The Biggest Challenge For Search Marketers When It Comes To Display Advertising? AdExchanger	Aug 09, 2011
Searching For Beach Bunny Advocates On Facebook MediaPost	Jul 29, 2011
Facebook Ads: Three Case Studies ClickZ	Jul 22, 2011
PriceGrabber grabs more profits through paid search Internet Retailer	Jul 21, 2011
Marin Software open Australia office with Nick Gill hire M&M Global	Jun 23, 2011
Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase Search Engine Watch	Jul 08, 2011
Paid Search Ad Spending Up Website Magazine	Jul 08, 2011
Retailers increase their paid search spending in the second quarter Internet Retailer	Jul 08, 2011
Will Microsoft's Acquisition of Skype Advance Social Search? MediaPost	Jul 08, 2011
Marin: Either Keyword Management is Improving or Google's Modified its Algorithms Marketing VOX	Jul 07, 2011
Paid Search Budgets Rise, Gain Efficiencies At Lower Costs MediaPost	Jul 07, 2011
MySpace Out, Google+ In? Adotas	Jul 01, 2011
Google+: What's In It For Advertisers? MediaPost	Jun 30, 2011
Doctors Foster and Smith Increases ROI by 30% By Implementing Marin Search Solution Retail Touchpoints	Jun 30, 2011
HOW TO: Unify Your SEO & SEM Strategies Mashable	Jun 27, 2011
Marin Software Wins San Francisco Business Times Technology and Innovation Award 2011 Enhanced Online News	May 31, 2011
Case Study: Doctors Foster and Smith Sees Higher Advertising ROI with Marin Software Enhanced Online News	May 26, 2011
Marin Software's Yvonne Paige Featured in San Francisco Chronicle San Francisco Chronicle	Jun 30, 2011
For Drs. Foster and Smith, automation brings bigger gains from paid search InternetRetailer	May 24, 2011
Facebook Ads Deliver Like(s) Despite Dislike By College Students MediaPost	May 23, 2011
Case Study: Path Interactive Boosts Facebook Ads With Marin Adotas	May 20, 2011
Facebook Case Study: Path Interactive Uses Marin to Increase Click-Through-Rates on Facebook Ads by Over 35% Enhanced Online News	May 19, 2011
Link Between Rising Gas Prices and Online Shopping? ZippyCart	May 12, 2011
High Gasoline Prices Could be Good for Online Retailers AllBusiness	May 09, 2011
Do Rising Gas Prices Increase Internet Activity? MediaPost	May 05, 2011
Testing the Link Between High Gas Prices, Online Shopping CNBC.com	May 05, 2011
Google Gets Richer: And Other Strange Things That Happen When Oil Prices Rise Fast Company	May 05, 2011
As energy costs go up Investors.com	May 04, 2011
Higher Energy Prices Equal SEM Dollars for Google? Adotas	May 04, 2011
How High Gas Prices Could Help Google GigaOm	May 04, 2011
Marin Software Hiring 20 Engineers FINS Technology	Apr 13, 2011
Ad Technology Company To Hire 75 ClickZ	Apr 11, 2011
Online advertising firm Marin Software raises $16 million in a new funding round Internet Retailer	Apr 11, 2011
Got Funds? LivingSocial, Marin and More Adotas	Apr 06, 2011
Marin Banks $16 Million In Series E Funding MediaPost	Apr 06, 2011
Marin Software Collects $16M Xconomy	Apr 05, 2011
Venture Capital Dispatch An inside look from VentureWire at high-tech start-ups and their investors. The Wall Street Journal	Apr 06, 2011
Deals & More: Marin Software gets $16M for search advertising management Deals & More	Apr 06, 2011
Marin Software raises $16 million San Francisco Business Times	Apr 06, 2011
Marin Software Raises $16 Million For Paid Search Management Platform TechCrunch	Apr 05, 2011
Advertisers undercounting iOS paid search conversions: report Econsultancy	Mar 21, 2011
60 Second Problem Solver: Why can't I measure conversions well on iOS? MarketingVox	Mar 17, 2011
iOS SEM Conversions Severely Undercounted Adotas	Mar 18, 2011
80% of Apple conversions 'invisible' to marketers claims Marin Software Travolution	Mar 18, 2011
Interest-Based Ad Targeting, Meet Intent MediaPost	Mar 17, 2011
Stat Snapshot: Apple's Cookie Threat DigiDay	Mar 17, 2011
Apple's Safari Browser Gives Search Marketers Headaches MediaPost	Mar 16, 2011
Study: Mobile Ad-Tracking Systems Are “Blind” To 80 Percent Of Apple iOS Devices TechCrunch	Mar 15, 2011
Marin Software Expands Display Offering With Criteo Partnership Says CEO Lien AdExchanger	Mar 15, 2011
Marin, Criteo Launch Retargeting Ad Platform MediaPost	Mar 08, 2011
Marin Integrates Criteo Site Retargeting Into PPC Bid Management Platform Search Engine Watch	Mar 08, 2011
Marin Hooks Up With Criteo for Retargeting Adotas	Mar 08, 2011
Marin Software thinks big San Francisco Business Times	Mar 04, 2011
Study shows Bing/Yahoo alliance pays off for search marketers Brafton News	Mar 02, 2011
Giving credit where it's due InternetRetailer	Mar 01, 2011
Facebook Displaces Yahoo For Display Ad Revs; Google Keeps Search Lead MediaPost	Mar 01, 2011
Marketers rethink search engine budgets DMNews	Mar 01, 2011
London SES – Yahoo and Bing – A competitive choice in search State of Search	Feb 22, 2011
Beyond SEO: Understanding Search Success Rates OPEN Forum	Feb 17, 2011
China's Baidu Attracts More U.S. Advertisers Investor\'s Business Daily	Feb 15, 2011
Marketing Data RoundUp: Super Bowl ads lead to purchases \| Yahoo/Bing search alliance has increased paid search share impressions MarketingVOX	Feb 07, 2011
Search Alliance Whitepaper from Marin Software: Why the Search Alliance is Paying Off for Paid Search Microsoft Advertising	Feb 01, 2011
Search Alliance Shows Encouraging Signs Yahoo Advertising Blog	Feb 02, 2011
Bing Yahoo "Bingahoo" Alliance Shows a Payoff Search Engine Journal	Feb 02, 2011
Microsoft-Yahoo search alliance bearing fruit Network World	Jan 29, 2011
Quick Hits: Since I’ve Been Gone… Adotas	Jan 25, 2011
Overall Paid Search Share, August v. December 2010 MediaBuyerPlanner	Jan 28, 2011
Study: Microsoft-Yahoo Search Alliance Opportunity; Earnings Suggest Otherwise MediaPost	Jan 27, 2011
Yahoo-Microsoft Search Pact Working As Expected: Report Nasdaq	Jan 25, 2011
Marin Partners With Baidu, Expands Presence In China MediaPost	Jan 20, 2011
Are You a Search Geek? Prove It Adotas	Dec 21, 2010
Digital Marketing Trends & Predictions For 2011 Search Engine Land	Dec 20, 2010
Are You A Search Geek? You Could Win A Trip To SMX West 2011 Search Engine Land	Dec 20, 2010
ClearSaleing, Marin Software Team on Sales Software Integration TMCnet	Nov 11, 2010
Google Instant Appears to Change Search Behavior by Users IP Communications	Nov 10, 2010
Google Instant Adds $5M a Week to Google's Search Revenues eWeek	Nov 06, 2010
Instant Search Opens New Revenue Stream For Google LA News Monitor	Nov 07, 2010
Instant Search Boosts Google's Coffers by $10 Million PCMag	Nov 06, 2010
Takeaways From Ad:Tech NY 2010 MarketingProfs	Nov 04, 2010
Google Instant has positive impact on CTRs, ad impressions BizReport	Nov 05, 2010
The Call for Call Tracking Is Answered Search Engine Watch	Nov 05, 2010
Clicks on PPC ads in Google search rise by 9% VerticalLeap	Nov 04, 2010
Google And Marin Converge Search And Offline Call Metrics MediaPost	Nov 03, 2010
Google Instant Shows Positive Effect on Paid Search eMarketer	Nov 03, 2010
Making Connections With cloud computing making integration easier, order management systems can deliver more than packages. InternetRetailer	Nov 01, 2010
Google AdWords – Google Instant Gets Positive Reviews Google AdWords	Nov 01, 2010
Google Instant is a boost for paid search says Marin Travolution	Oct 29, 2010
Can Microsoft adCenter Pose a Threat to Google AdWords? Search Engine Watch	Oct 27, 2010
Impact of Google Instant on Paid Search [Report] Search Engine Watch	Oct 27, 2010
TECHNOLOGY NEWS: Google Instant research reveals 'win-win situation' B2B Marketing Online	Oct 26, 2010
Google Instant Pays Off for Paid Search Adotas	Oct 26, 2010
Marin Software reveals the effects of Google Instant on the paid search industry Econsultancy	Oct 26, 2010
How Google Instant Changes Behavior MediaPost	Oct 26, 2010
Google Instant Search Has Already Made Millions: Report Search Engine Land	Oct 26, 2010
Google Instant May Provide Instant Revenue Increase Wall Street Journal	Oct 25, 2010
Facebook Ad Tactics for Search Marketers Search Marketing Gurus	Oct 08, 2010
Marin Software unveils key insights for Christmas 2010 Retail Technology Review	Sep 27, 2010
Q&A: Matt Lawson, VP of marketing, Marin Software DMNews	Sep 27, 2010
Marin Releases Holiday Cheer, Tips And Conversion Rate Data MediaPost	Sep 27, 2010
Holiday Search Marketers Should Focus on 'Peak Week,' Study Says ClickZ	Sep 27, 2010
Four best practice tips for Facebook Advertising Econsultancy	Sep 23, 2010
Yahoo Microsoft Search Alliance Whitepaper PPC Ian	Sep 14, 2010
Ads API Profile: Marin Software Provides Audience Segmentation Across Facebook and Paid Search Inside Facebook	Sep 02, 2010
Preparing B2B online marketing campaigns for Yahoo-to-Bing paid search transfer KOMarketingAssociates.com	Aug 31, 2010
Webtrends Offers New Ways to Maximize Facebook Ads CMSWire.com	Aug 26, 2010
Webtrends Analytics, Marin Search Integrate Platforms MediaPost	Aug 26, 2010
Webtrends integrates with Marin Software The Lost Agency	Aug 26, 2010
Facebook Ads Tricky Test For Advertisers Investors.com	Aug 26, 2010
SES San Francisco 2010 Rocked PPC Ian	Aug 18, 2010
New Super Power Tools for Facebook Advertisers shelleyellis.com	Aug 17, 2010
Marin Software launches Facebook ad management tool B2BOnline.com	Aug 17, 2010
Marin Delivers On Facebook Keyword Targeting Tool MediaPost	Aug 17, 2010
Marin Software launches new platform for Facebook Advertising optimisation Econsultancy	Aug 17, 2010
Marin Intensifies Facebook Ad Capabilities Adotas	Aug 17, 2010
Marin Software expands its ad tools into Facebook VentureBeat	Aug 17, 2010
Marin Software Announces Advanced Applications for Managing Facebook Ads Search Engine Watch	Aug 17, 2010
Marin Software Integrates Facebook Ads Into Paid Search Management Platform TechCrunch	Aug 17, 2010
Marin Software Looks Beyond Search ClickZ	Aug 17, 2010
Bid Management Lookback Options Search Engine Watch	Nov 14, 2007
Affiliate Summit 2008 – Marin Software “The Find” ReveMews	Feb 27, 2008
The Top 3 Reasons PPC Lead Gen Campaigns Miss Volume Targets - Part 2 Search Engine Watch	Apr 07, 2008
The Yahoo-Google Deal: Will it Really Make Yahoo Money? Blogation	Jun 26, 2008
Case Study: Optimize Keyword Bids to Boost Conversions to 17% and Multiply Revenue Stream: 5 Steps MarketingSherpa	Aug 14, 2008
Marin Aims To Boost, Simplify Search Marketing Adotas	Aug 21, 2008
Google’s Net (and Stock) Rise Sharply NYTimes	Oct 16, 2008
Marketers Turn to Search Ads to Boost Holiday Sales BrandWeek	Nov 26, 2008
Search Advertising May Be More Resilient Than Expected TechPulse360	Nov 28, 2008
Pay-Per-Click Marketing Strategies for Tough Times InternetRetailer	Dec 01, 2008
Expert: Big Brands Have Big Search Challenges MediaPost	Jan 16, 2009
Search Marketing for the Big Fish in the Even Bigger Sea WebProNews Video Blog	Apr 08, 2009
Marin Software makes senior appointments Brand Republic	Apr 20, 2009
Google's Trademark Policy Could Bring New Money To Paid Search (and Other Insights on the Paid Search Pulse) MediaPost	May 18, 2009
Deal Radar 2009: Marin Software sramanamitra.com	Jun 03, 2009
Marin Pushes out Quality Score Tool MediaPost	Jul 17, 2009
Marin Software Adds Features, Experiences Client Growth in Tough Economy Search Engine Watch	Aug 10, 2009
CenturyNovelty celebrates more effective paid search and higher conversions InternetRetailer	Oct 08, 2009
Paid Search More Than A Novelty For Century MediaPost	Oct 07, 2009
Attribution Wars: In Defense Of The Last Click (Part I) Search Engine Land	Oct 19, 2009
Measure Paid Search Advertising's Contribution to Offline Sales: 4 Steps MarketingSherpa	Nov 03, 2009
Marin Software Advanced ROI Campaign Management WebMasterWorld	Nov 08, 2009
Last Minute PPC Holiday Shopping MediaPost	Nov 18, 2009
Practical Tips To Prepare For Cyber Monday & Beyond Search Engine Land	Nov 20, 2009
Know Your SEM? Enter the SMX Biggest Search Geek Contest Search Marketing Expo	Dec 01, 2009
2nd Annual Biggest Search Geek Contest BillHartzer.com	Dec 04, 2009
Free Trip To SMX—Win The Biggest Search Geek Contest! Search Engine Land	Dec 01, 2009
Get your toughest questions about paid search answered for free Search Engine Watch	Jan 12, 2010
Interview: Matt Lawson from Marin Software PPC Ian	Feb 10, 2010
Marin Brings Order to Google Content Network Chaos Adotas	Feb 25, 2010
Got A Question About Paid Search? Ask Some Experts Search Marketing Standard	Feb 26, 2010
Seven Ways to Make Pay-Per-Click Pay Wall Street Journal	Mar 02, 2010
Razorfish Finds Efficiencies Automating Ad Processes MediaPost	Mar 08, 2010
Razorfish Improves Efficiencies by 50% with Marin Search Marketer Search Engine Watch	Mar 08, 2010
Search & the Integrated Marketing Mix – Tips from SES NY 2010 adCenter Blog	Mar 23, 2010
Facebook Partners With Firms To Compare Search And Social Ad Performance MediaPost	Apr 01, 2010
Omniture And Others Also Feed Off Facebook Ads TechCrunch	Apr 01, 2010
Marin Software to offer Facebook ads tool BtoBonline.com	Apr 01, 2010
Search Companies Hop in Bed With Facebook Adotas	Apr 02, 2010
Search + Social: Three Search Platforms Incorporate Facebook Ads API Search Engine Land	Apr 02, 2010
Google Changes Search Agency Policies MediaPost	Apr 27, 2010
Leading Paid Search Application Provider Marin Software Closes $11.2M Series D Financing DowJones	Jun 02, 2010
Marin Software Lands $11.2 Million for Paid Search Management DigitalMediaWire	Jun 02, 2010
Marin Gets D Round, Hearst Buys iCrossing Search Engine Land	Jun 02, 2010
Got Funds? Marin and Lucid Fatten Their Wallets Adotas	Jun 03, 2010
Paid Search Firm Marin Secures $11.2 Million In Funds MediaPost	Jun 02, 2010
Marin Raises Another $11.2 Million For Search Engine Management Software TechCrunch	Jun 02, 2010
Marin Software Raises $11.2M for Search Advertising Tools NYTimes	Jun 02, 2010
PPC Mad Scientists Prove Google Right… And Wrong Search Engine Land	Jun 28, 2010
Microsoft, Yahoo Test Search Pact Wall Street Journal	Jul 01, 2010
Education Connection’s ad strategy merges TV and paid search InternetRetailer	Jul 15, 2010
CEO Lien Says Marin Software Bringing Display, Facebook And Paid Search Ad Management To One Platform AdExchanger.com	Aug 03, 2010
Yahoo! Microsoft Alliance – What? How? When? SEMStreedCred.com	Jun 30, 2010
Lead411 launches "Hottest Companies in San Francisco" awards Lead411	May 18, 2010
I Am Not the Biggest Search Geek (Or the Biggest Loser, for That Matter) Blogation	Dec 03, 2008
How Well Do You Know Search? Screenwerk	Dec 04, 2008
Biggest Search Geek Competition Heats Up Press Release	Jan 05, 2009
Search Engine Incompetence – It Pays The Bills! Blogation	Oct 29, 2008
Paid Search Spending Pops eMarketer	Oct 21, 2008
Reports: Search Growth Surges AdWeek	Oct 16, 2008
Big Marketers Struggle as Paid Search Grows MarketingVox	Oct 17, 2008
Paid Search To Reach $26 Billion WebProNews	Oct 15, 2008
Search Advertising's Scalability Problems Portfolio.com	Oct 15, 2008
Search Advertising’s Scalability Problems Wired	Oct 14, 2008
Paid Search Technology Needs To Evolve: Study Adotas	Oct 15, 2008
Study: Huge Potential SEM Spend Untapped Search Engine Land	Oct 15, 2008