Due to COVID-19, many businesses have been forced to suspend operations or drastically shift their models to endure. With government officials now talking about re-opening the economy, marketers are starting to think about what that “new normal” might look like and how it’s going to evolve in the weeks ahead.
What marketers should be doing now differs from what they should be doing when economic activity restarts. In this webinar, we’ll explore both sides - during and post-pandemic - to equip you with short-term practical tips to address your current challenges as well as best practices to consider when your business returns to growth.
Watch now and learn how to:
- Get your attribution right to measure the growth impact of new online customers
- Maintain coverage and consistent messaging across Google, Amazon and Facebook
- Stay on top of the day-to-day challenges in dynamic inventory
- Prepare, optimize and protect your product data to be retail-ready for all marketplaces, including Amazon, Google, Instagram Checkout and Walmart
- Save time & get the most out of your budgets with automated bidding and dayparting
Watch our webinar, Marketplace Advertising Through and Post COVID-19, today to learn more!
Speakers:
David Waltzman's Bio
David collaborates with partners to build a robust ecosystem for extracting, optimizing, and syndicating product data. He brings years of experience in both cloud and design software. David has managed engineering and sales teams that have enabled clients to reduce time to market while improving product quality. David has a Bachelor’s in Mechanical Engineering from UCSD, a Master’s in Mechanical Engineering from UCLA as well as an MBA from the Georgia Institute of Technology.
Andrew Todd's Bio
Andrew is a Senior Product Marketing Manager at Marin Software where he is tasked with building innovative digital advertising functionality that helps brands grow online. His voice at the company is largely that of the customer – helping ensure that Marin delivers what the market wants. Prior to his time at Marin, Andrew worked at independent agencies in New York and Austin, focused on eCommerce and lead generation. Andrew received a Bachelor’s degree in Communications from the University of Tennessee and enjoys traveling, listening to music, and spending time with family and friends.
