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Marin vs SA360

Marin is an unbiased, independent platform that works across a broader range of publishers than SA360 — and integrates seamlessly with Google Ads, Google Analytics, and the rest of the Google Marketing Platform.
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Don't you wish SA360 supported all your publisher accounts?

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Marin
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Google
Microsoft Bing
Baidu
Yahoo! Japan
Yahoo! Gemini
Apple Search Ads
Social
Marin
SA360
Meta
Instagram
LinkedIn
TikTok
Snapchat
Pinterest
Retail Media
Marin
SA360
Amazon
Walmart Connect
Criteo Retail
Instacart

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Publisher
Marin
SA360
Google
Bing
Baidu
Yahoo! Japan
Yahoo! Gemini
Apple Search Ads

Don't forget our revenue and first-party integrations! 

See our complete list of Integrations

Want to learn more? Contact our team today!

Marin makes it easier to connect downstream conversions and 1st-party data

Marin will house all your front end publisher data and backend conversion data under one roof — beyond SA360’s 24 month limit. Connect your online and offline conversions, CRM, product feeds, analytics platforms, call centers, and custom data sources for a centralized source of truth for all your marketing performance data.

We then automatically unify your data, and can push cleaned metrics back to your cloud, data warehouse, or BI platform of choice.

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  • Custom metrics and reporting dashboards
  • Advanced analytics with no coding required
  • Connect to hundreds of data sources
  • Long-standing publisher relationships
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An unbiased marketing platform that drives results for your business, not Google’s

Google products can be biased, recommending you spend more money on Google ads than perhaps you should. You need an unbiased third party that tells you where best to spend your next dollar.

Access the power of impartial, AI-driven spend allocation and optimization insights with Marin. Automatically identify and implement opportunities to grow revenue, decrease costs, and save time.

  • Automated workflows that scale
  • Best-in-class AI-powered bid automation
  • Advanced budget forecasting
  • Unbiased Optimization Insights engine

Marin offers unparalleled transparency and Support

With SA360, it’s not always clear what features you are and aren’t paying for. But at Marin, transparency is one of our core values. You’ll always understand exactly what you're paying for: Pricing Page

Support for SA360 is limited to business hours, meaning you may not be able to get help with critical questions when you need it most. With Marin, you can talk to an expert anytime, day or night, with our simple in-app support chat.

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Case Studies

Case Study
Marin Bidding Generates a 65% LinkedIn Conversion Increase for Red Letter Days

Background

  • Established in 1989, Red Letter Days pioneered the concept of giving unforgettable experiences as gifts. Many of their experiences make everyday life a little bit more special, whereas some are genuinely once in a lifetime.
  • Red Letter Days’ incredible gift experiences are a fantastic way to inspire and reward employees for their hard work and loyalty. That’s why they are trusted by some of the UK’s biggest companies to do just that!
  • Red Letter Days' corporate arm was running a summer campaign aimed at generating form submissions that would turn into corporate events or gifts.
  • With a set budget and high bids, it was challenging for Red Letter Days to generate enough LinkedIn conversions to meet their goals.
  • Red Letter Days enabled Marin Bidding and saw an almost immediate increase in clicks and conversions and a decrease in CPCs, while keeping spend and conversion rate relatively steady.
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Case Study
Nissan

Background

Nissan is a Japanese multinational automotive brand that aims to make vehicles that are innovative and exciting for everyone. For Nissan, this means making cars that are more efficient, more beautiful, more inspiring, and more human than ever before. It means, simply, making cars that change the world and the way we move through it, including electric vehicles like the Nissan Leaf.

Nissan — along with its Infinity and Datsun brands — continues its quest to optimize product development and deliver leading-edge technology. Today, in various countries and regions around the world, the brand enjoys a reputation for creating truly innovative vehicles and service programs.

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Case Study
Genesys

Background

Every year, Genesys® delivers more than 70 billion remarkable customer experiences for organizations in over 100 countries through its contact center solution for mid-sized and large companies. Through the power of the cloud and AI, their technology connects every customer moment across marketing, sales and service on any channel, while also improving employee experiences.

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