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Navigating Marketing Data Platforms: A Buyer's Handbook
Measurement
Technology
Marketing Data Pipelines: Turning Data Into Insights
Measurement
Technology
PPC for B2B: a Performance Marketing Survey Report for 2023
LinkedIn
Marin Software
Campaign Management
Search
B2B
Ultimate Guide to Budget Optimization
Omnichannel
Campaign Management
Budgeting
Google
Amazon
eMarketer Retail Trends to Watch for 2023 Report
Retail
Campaign Management
Walmart
Budgeting
Ecommerce
Effective Omnichannel Marketing: A Playbook for Better ROI
Omnichannel
Mobile
B2B
Automotive
Education
The Forrester Wave™: B2B Advertising Solutions, Q3 2022
Omnichannel
Search
Social
B2B
Technology
Take Control of Responsive Search Ads
Search
Optimization
Google
Digital Advertising Trends 2022
Ecommerce
Omnichannel
Display
Search
Social
Digital Advertising Trends 2021
Ecommerce
Omnichannel
Display
Search
Social
Delivering for the Holidays with Amazon Attribution
Amazon
Ecommerce
Retail
Marin Software's Guide to Marketplace Advertising
Ecommerce
Retail
Amazon
Google
Meta
How to Outsmart Smart Bidding Guide
Google
Search
Budgeting
Online-to-Offline Search Marketing Playbook
Search
Campaign Management
Developing a Successful Marketing Strategy with Instagram Stories
Campaign Management
Social
Meta
Product Feeds Unleashed: Automating Your Ad Campaigns
Google
Meta
Omnichannel
Ecommerce
Retail
State of Digital Advertising 2019
B2B
Retail
Technology
Finance
Media and Gaming
Getting Started with Responsive Search Ads
Search
Google
Microsoft
Yahoo!
Automation
Cross Channel Guidebook
Omnichannel
Ecommerce
Search
Social
Ramp Up Your Amazon Ad Game: 5 Tips for Success
Ecommerce
Retail
Amazon
Shop ‘Til You Click: Creating Shopping Campaigns at Scale
Retail
Amazon
Walmart
Search
Unifying Your Search and Social Ad Strategies
Omnichannel
Search
Social
State Digital Advertising 2018
Mobile
Omnichannel
Display
Ecommerce
Search
The Myths and Realities of Cross-Channel Attribution
Omnichannel
Campaign Management
Measurement
Press “Play” on Video Advertising: 10 Keys to Success
Google
Meta
Campaign Management
Retail
Omnichannel
Q4 2017 Digital Benchmark Report
Omnichannel
Search
Ecommerce
Social
Google
Marin Software’s Q3 2017 Digital Benchmark Report
Omnichannel
Search
Social
Google
Finding Your Ideal Audience: Advertisers Get Smart About Customer Acquisition
Display
Omnichannel
Social
Audiences
Google Facebook Retail Playbook
Retail
Google
Meta
Social
Search
Google + Facebook: A Playbook for Cross-Channel Advertising Success
Retail
Google
Meta
Omnichannel
Search
5 Steps to Better Mobile Advertising
Mobile
Omnichannel
Display
Ecommerce
Search
The State of Digital Advertising 2017
Omnichannel
Search
Social
Display
The Q4 2016 Performance Marketer’s Benchmark Report – Vital Search, Social, and Display Performance Data by Device
Search
Social
Ecommerce
Omnichannel
Budgeting
The State of Travel Search Advertising: Trends, Formats, and Paths to Success
Travel
Search
Microsoft
Google
Campaign Management
The Social Advertiser’s Holiday Guide
Social
Campaign Management
Meta
The Q3 2016 Performance Marketer’s Benchmark Report: Vital Search, Social, and Display Performance Data by Device
Search
Social
Display
Campaign Management
Omnichannel
The State of Shopping Ads: 2016 Cross-Channel Marketing Report
Mobile
Retail
Ecommerce
Microsoft
Google
The Q2 2016 Performance Marketer’s Benchmark Report: Vital Search, Social, and Display Performance Data by Device
Omnichannel
Search
Social
Display
Budgeting
Mobile Advertising Around the Globe: 2016 Annual Report
Mobile
Omnichannel
Search
Social
Display
The Q4 2015 Performance Marketer’s Benchmark Report - Vital Search, Social, and Display Performance Data by Device
Mobile
Omnichannel
Search
Social
Display
Bing Shopping Campaigns Best Practices Guide
Microsoft
Search
The Q3 2015 Performance Marketer’s Benchmark Report - Vital Search, Social, and Display Performance Data by Device
Omnichannel
Search
Social
Mobile
Ecommerce
Digital Marketing Managers Census 2016
Social
Search
Ecommerce
Mobile
Omnichannel
Google and Bing Shopping Ads Report: Current Trends and What Lies Ahead
Google
Microsoft
Search
Ecommerce
Retail
FR Digital Marketing Managers Census 2015
Omnichannel
Ecommerce
Search
Social
DE Digital Marketing Managers Census 2015
Search
Social
Ecommerce
Omnichannel
The ABCs of Programmatic
Display
Cloud Platforms: the Future of Marketing and Advertising Technology
Omnichannel
Display
Ecommerce
Search
Mobile
The Cross-Device Targeting Playbook for Display Advertisers
Omnichannel
Display
Ecommerce
Search
Social
Bidding and Optimization Strategies for the Modern Search Marketer
Budgeting
Search
Mobile
Optimization
Mobile Advertising Around the Globe: 2015 Annual Report
Search
Social
Display
Mobile
US Digital Marketing Managers Census 2015
Search
Social
Budgeting
Mobile
UK Digital Marketing Managers Census 2014
Omnichannel
Search
Social
Maximizing Your ROI During Peak Seasons with Web and Facebook Retargeting
Meta
Social
Campaign Management
The Q3 2014 Performance Marketer's Benchmark Report: Vital Search, Social & Display Performance Data by Device
Omnichannel
Display
Search
Social
The Hidden Power of Optimizing for Competitive Spend, Weather, and the Second Screen Effect
Display
Omnichannel
Search
Social
Optimization
Google Shopping Optimization Guide: 7 Tips for Maximizing ROI
Ecommerce
Search
Retail
Google
How to Introduce Customer Lifetime Value into Online Advertising Optimization
Omnichannel
Search
Social
The Multiplier Effect of Integrating Search & Social Advertising
Omnichannel
Search
Social
5 Proven Strategies for Financial Services Advertisers
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2013 Google Shopping Ads Report
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Navigating the New Paid Search Landscape
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Google Enhanced Campaign Migration Guide
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2013 Marketers Guide to Facebook Advertising
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Q3 2012 Online Advertising Report
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PPC Creative Testing Whitepaper
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Q2 2012 Online Advertising Report
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Q1 2012 Online Advertising Report
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2012 Mobile Advertising Report
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Keyword Negatives Whitepaper
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Quarterly Benchmarking Report (April - June, 2011)
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Quarterly Benchmarking Report (January – March, 2011)
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Apple iPad Measurability Brief
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Search Marketers Guide to Successful Facebook Ads
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ROI-Based Campaign Management: Optimization Beyond Bidding
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