Stop managing your marketing campaigns in spreadsheets.

Maximize your return on your investment with AI that dynamically allocates spend and manages budgets across channels.

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Marin
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Are you on pace to hit your budget?

Marin's Budget Optimizer monitors spend and automatically adjusts budget allocation across campaigns to keep you on target. Never worry about over or under-spending again.

"We’re now able to spot campaigns that are over or under pacing quickly and  adjust budgets more efficiently than ever."

Matt Basham
Head of Digital Marketing Services at Reach PLC

Do you need to understand the impact of changes in spend?

AI-powered Forecasting understands the marginal return of each marketing dollar. Predict the impact of spend changes on conversions, revenue, and profit. As you increase or decrease your overall budget, we'll show you the impact on efficiency and volume.

“Marin intelligently optimized our budgets and bids, causing lead volume to double over the last six months. And since it’s all automated, Marin has eliminated hours of manual work so my team can focus on driving strategic value for the company.”

Luke Antel, COO at Alumni Ventures

Ready to learn more? Request a demo today!
Ready to connect with one of our experts about improving the return on your marketing investment?

Do you struggle to manage spend across accounts and channels?

Dynamic Spend Allocation is the answer. Map any number of campaigns from various publisher accounts to a Strategy with a shared spend goal. Then track how that Strategy is pacing toward your spend targets throughout the month or quarter.

"Marin's targeted approach increased conversion rates and lowered overall costs."

Head of Digital Acquisition at WorldFirst

Do you want to hit your spend goals every time?

Marin takes a time consuming and stressful process and makes it easy. Check out our recent results for an agency managing dozens of budgets. Automated reporting visualizes your performance against plan, sending alerts if anything is off track and needs your attention.

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Need flexible spend allocation rules?

Marin offers flexible allocation rules: you can specify a fixed dollar amount, a percentage allocation by campaign or embed an impression share target with an overall spend goal.

Think that Smart Bidding already has you covered?

No problem, Marin is compatible with all publisher bidding, including Google and Smart Bidding Microsoft Ads Automated Bidding. It sets the campaign budgets and updates Smart Bidding targets to hit your business goals. All publishers recommend a flexible budget across campaigns, but only Marin delivers this across publishers.

Improve results and save time with a better approach to marketing budget allocation.

Without Ascend...

  • Infrequent manual adjustments
  • Inefficient allocation, not based on performance
  • Budgeting process siloed by channel
  • Conflicts between budget goals and bidding targets

Marin offers more across management, optimization, and automation

Marin
SA360
Skai
Search Publisher
Social Publishers
Via third-party
Retail Media Publishers
Other Publishers
Performance Max Support
Account configuration
Link unlimited accounts to your ID
Single
Integrates with your data warehouses
and more...
Unified data model for easy analysis
Budget pacing report
Across strategies
Single-strategy
Automated conversion data integration
Works with third-party bidding
No-code and script-based Automation
All Publishers
Google-only
Alerts and promotion of high-performing organic posts
Cross-channel full stack professional support team
Dynamic campaign creation

Don't forget our revenue and first-party integrations! 
See our complete list here

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Marin Software
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Ascend