David Kennedy is VP of Digital Advertising at Wheelhouse DMG. David joins us from REI, where he led their Paid Search team. Prior to REI, David was a Vice President with RKG, where he built and led a digital advertising team of 30. He has a proven track record as a digital advertising strategist, having devised and executed successful campaigns for many top national brands. David is deeply experienced in both lead generation and e-commerce, and has particularly advanced skills in using bidding technology to maximize performance.