Marin Software's official blog

A Day in the Life of a Cross-Channel Marketing Expert

Diran Hafiz
|
June 1, 2016

Did you know that Marin's 2nd largest (and arguably coolest) office is in Austin? Austin houses many different teams - Sales, Support, Professional Services, Centers of Excellence for Search and Analytics, Account Management...even Engineering and Finance. Our office floor is open-concept, which allows us to interact in a seamless, fluid way.

If you've ever wondered what it's like to work at Marin Austin, take a peek into a day in the life of a Customer Success (CS) Manager.

8:30a: Hop into the kitchen for a cup of coffee from our latte lounge - maybe grab breakfast with a colleague from our fully stocked kitchen!

9a: Go through my emails and calendar to get organized. Lots of meetings today!

9:30a: Meet with Lindsay, Crystal, and Mickey from our Center of Excellence to review ongoing client projects. Current projects include an account restructure and cleanup for an education client, a competitive analysis for a retail client, and a conversion funnel analysis for a travel client.

10:30a: Recurring call with a client where I provide updates on the platform and industry, and we discuss open cases and projects.

11a: Meet with Andy from Customer Support, working on a new case workflow since he’s collecting internal feedback from different teams.

12:30p: Team lunch! Wouldn't be Austin without some BBQ.

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A few of the folks on our Austin Customer Success team: Account Management, Professional Services, Business Intelligence, Centers of Excellence, and Customer Support

A few of the folks on our Austin Customer Success team: Account Management, Professional Services, Business Intelligence, Centers of Excellence, and Customer Support[/caption]

1:30p: Analytics Office Hours with Kate, Nachbar, and Paco. This weekly meeting allows all account management teams to come together and bring optimization questions, cases, and situations to the Analytics team, and share knowledge and experiences.

3:00p: Meet with Jack and Krista from our Professional Services team to prep for a call for a new integration project for a client, where we’ll use Marin’s Smart Tag to collect audience data and retarget across channels.

4:00p: Call with client, Jack, and Krista to review the integration plan and sign off on next steps.

4:30p: Last meeting of the day, another recurring client call to share updates and discuss projects.

6p: In-office happy hour - no better way to end a busy day than to grab a Lonestar from our kitchen, and head up to the rooftop terrace to enjoy the beautiful views of downtown Austin and the capitol.

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Downtown Austin

A view from Marin Austin's rooftop[/caption]

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