After graduating from college in Shanghai, China, Norah came to the US for graduate studies in Communications. Norah has been at Performics since 2012, and currently serves as an account manager for one of their large financial service accounts.Prior to joining Performics, Norah accrued about three years of agency experience. Her greatest passion is digital advertising, especially paid search. She is part of a team that specializes in back-end optimization, creating real-time impact on performance and client profitability.