Read the White Paper
Read the White Paper

Keyword Negatives Whitepaper

Stop Paying for Unwanted Clicks with Negative Keywords Strategies

Shaping Paid Search Traffic to Drive More Revenue

Negative keywords are probably the most powerful tool available for marketers looking to optimize paid search and increase revenues. Download this paper to learn practical tips that the pros use for identifying, deploying, and profiting from negative keywords.

Topics Include:

  • Strategies for identifying negatives using data available in your enterprise today
  • Advanced techniques for driving traffic to exact match, increasing ROI
  • Quick and easy tips for Yahoo! | Bing negatives that increase efficiency