Webflow Homepage
Get Started
Is your Media Mix correct? Find out how much revenue you're leaving on the table at your current spend with our free audit.
Is your spend allocation correct? Find out how much revenue you’re leaving on the table with our free audit.

Q1 2012 Online Advertising Report

Read the White Paper
Read the White Paper

Q1 2012 Online Advertising Report

US Online Advertising Report (January – March 2012)

Marin Software recently conducted a study of search and mobile trends during the first quarter of 2012. Our findings, which are presented in this Research Brief, will give you a better understanding of online advertising trends in the US, as well as, specific insights about your industry.

By downloading this Research Brief, you’ll come away with specific insights on:

  • Emerging trends in the US paid-search advertising market
  • Mobile device targeting and its impact in terms of click share, budgets, and performance
  • Cost-per-click and Click-through rates for multiple sectors including retail, travel, education, financial services, auto, healthcare, B2B
Q1 2012 Online Advertising Report

Explore more White Papers

white paper
Advertising Trends to Watch in 2024 Report

After years of unbridled growth and unprecedented spikes stemming from the pandemic, the US digital ad market is settling into a period of more modest and predictable growth. But beneath those calm waters, there is turbulence in many parts of the ecosystem, including TV and connected TV (CTV) ad measurement, identifier deprecation, AI, and streaming. This eMarketer analyst report will cover key advertising trends and predictions to win over consumers in 2024.

Read More
white paper
Navigating Marketing Data Platforms: A Buyer's Handbook

You’ve figured out you need a platform to help you make sense of all your marketing data. But how do you choose the right one for your team? We’ve built this quick and easy guide to help point you in the right direction. 

‍

Check out our MDP Buyer’s Handbook today to help get you on the path from random marketing data to unified marketing intelligence today!

Read More
white paper
Marketing Data Pipelines: Turning Data Into Insights

Wrangling and making sense of all your marketing data is hard. For longer than a decade, we’ve been helping companies solve some pretty complex marketing data challenges – and we’ve compiled some of the knowledge we’ve gained over the years into a handy guide. The tl;dr? It’s complicated, but with the right tools, namely a marketing data pipeline (MDP), it doesn’t have to be hard! In this guide we break it all down to help you make sense of it, including breaking down:

  • What an MDP is
  • The stages of MDP maturity
  • Some of the key challenges with building an MDP
  • How to tell if you need an MDP
  • How to get started
  • And so much more!

‍

Check out the report to learn all about corralling your marketing data today!

‍

Read More
No items found.