The Online-to-Offline Search Marketing Playbook
Stay Ahead Of The Game: Growing Online-to-Offline Conversions
Online marketers often struggle to find ways to measure and optimize the effectiveness of offline conversions from their search marketing campaigns. What do customers do after they leave their computers or smartphones, and how does that connect to their online journeys?
Download our white paper, The Online-to-Offline Search Marketing Playbook to explore the importance of offline conversion and their advancements in tracking; Including store visits and inbound phone calls.
You will learn:
- How Search Marketing Influences Offline Sales
- Tactics for Growing Online-to-Offline Conversions
- The Benefits of Tracking Calls and Store Visit for Marketing Campaigns