Advertising performance for a world-famous design and fashion house trended well below its target return on ad spend (ROAS). Strong seasonality and a rapidly shifting marketplace caused sliding sales. These challenges were as tricky to negotiate as the catwalks at Fashion Week.
In with the Marin Crowd
Marin Software collaborated with this fashion house to design a new shopping plan and implement it with the “hautest” marketing technology.
The alliance was an immense success, resulting in a 400% increase in ROAS.
How did we do it? To find out, read the case study.