• 155% increase in revenue
  • 119% more conversions
  • 32% better ROAS


A leading distributor of components and solutions for electronic system design, production, maintenance, and repair turned to Marin Software to help optimize their paid eCommerce campaigns. They are a global technology leader with over 80 years of experience. Their multi-channel approach includes 48 transactional websites, contact centers, a field sales force, and an online community.

Whether researching a new technology, designing an electronic product, or looking for parts to repair an existing system, this merchant is the trusted global source for engineering solutions in today’s most in-demand application areas.

“As more of our sales have shifted to Amazon, we again looked to Marin to help us optimize our cross-channel strategy. Their intelligent bidding and optimization have saved us time and helped us exceed our sales goals on this increasingly important platform.”

Head of Global Paid Search


Their paid media team had been manually managing their promoted Amazon listings and wasn’t achieving their goals. As Amazon has become an increasingly important component in their e-commerce ecosystem, they needed a better way to optimize their advertising campaigns to achieve their desired results. They wanted greater control over their bidding strategies to grow revenue, increase conversion rate, and improve their return on ad spend (ROAS). They needed a comprehensive advertising solution to streamline their efforts and make data-driven decisions for campaign optimization.


The merchant leveraged Marin's automated bidding algorithms to optimize their Amazon campaign strategies by automatically adjusting bids based on real-time data and performance indicators to overcome these challenges and gain better control and transparency from their campaigns. Marin’s bidding ensured their budget was allocated to the most profitable keywords and products, improving both volume and overall ROAS. 


The distributor's partnership with Marin Software was a game-changer for their Amazon advertising campaigns. By leveraging Marin's customizable automation, they achieved remarkable results:

  • 155% increase in revenue
  • 119% more conversions
  • 32% better ROAS

They have improved their top line, introduced new customers to the brand, and improved the return on their marketing investment.

Are you ready to harness the power of intelligent bidding for your campaigns? Schedule a demo today to learn more.